Boost Your Business with Whiteboard Explainer Animation Video

Nov 3, 2023


In today's digital world, businesses must effectively communicate their message to capture the attention of potential customers. One powerful tool that has proven to be highly effective in engaging and converting viewers is a whiteboard explainer animation video. Combining the visual appeal of animations with informative content, these videos can help businesses stand out from the competition and leave a lasting impression on their audience.

The Benefits of Whiteboard Explainer Animation Video

Whiteboard explainer animation videos offer numerous benefits for businesses in the Arts & Entertainment industry, particularly Video/Film Production. Let's explore some of the key advantages:

1. Enhances Engagement and Attention

Whiteboard explainer animation videos are highly engaging due to their visually appealing nature. The combination of illustrations, animation, storytelling, and voiceover results in a captivating experience for viewers. This higher level of engagement keeps viewers interested and more likely to remember the information conveyed in the video.

2. Simplifies Complex Concepts

Complex ideas and concepts can sometimes be challenging to explain solely through text or static images. This is where whiteboard explainer animation videos excel. Through dynamic visuals and concise explanations, businesses can break down intricate concepts into digestible and easily understandable pieces of information. This not only helps potential customers comprehend complex products or services, but it also establishes the business as an expert in their field.

3. Drives Conversion and Sales

One of the main goals of any business is to drive conversions and boost sales. Whiteboard explainer animation videos are an effective tool in achieving this objective. By showcasing the value and benefits of your products or services in an engaging way, these videos can significantly increase conversion rates. When potential customers understand the value proposition, they are more likely to take action and make a purchase.

The Process of Creating a High-Quality Whiteboard Explainer Animation Video

Creating a high-quality whiteboard explainer animation video requires careful planning and execution. Follow these steps to ensure that your video effectively communicates your message:

1. Define Your Objectives

Prior to starting the video production process, clearly define your objectives. Determine what you want to achieve with the video, whether it's to increase brand awareness, educate customers about your products, or drive conversions. This clarity will guide the entire production process.

2. Craft a Compelling Script

A well-crafted script is the foundation of a successful whiteboard explainer animation video. Your script should clearly outline the key messages you want to convey and incorporate a strong call-to-action. Keep the script concise, engaging, and targeted towards your audience's pain points and desires. If you need assistance, Hound Studio's team of expert copywriters can assist you in creating a script that resonates with your target audience.

3. Create Engaging Visuals and Animation

The visual elements and animation in your whiteboard explainer animation video play a vital role in capturing and retaining viewers' attention. Ensure that the illustrations and animations are aligned with your brand's aesthetics and effectively convey the information in a visually appealing manner. Consider incorporating your company's logo and consistent color scheme to reinforce brand identity.

4. Select an Engaging Voiceover

Choosing the right voiceover artist is crucial to the success of your whiteboard explainer animation video. The voiceover should be clear, professional, and able to effectively convey the tone and message of your script. Hound Studio can provide you with a selection of talented voiceover artists to choose from, ensuring the perfect match for your video.

5. Add Appropriate Background Music

Background music helps create the right mood and atmosphere for your video. It can enhance viewer engagement and evoke emotions that align with your brand's message. Select music that complements the pace and style of your video, ensuring it doesn't overpower the voiceover or distract from the main content.

Tips for Creating an Effective Whiteboard Explainer Animation Video

When creating your whiteboard explainer animation video, keep these tips in mind to maximize its effectiveness:

1. Keep It Concise

Avoid overwhelming viewers with excessive information. Keep your video concise and focused on the most important aspects of your message. The ideal video length for online platforms is typically between 60 to 120 seconds.

2. Tell a Compelling Story

Humans are naturally drawn to stories, so incorporate a compelling narrative into your video. Craft a storyline that resonates with your target audience, triggers emotions, and presents your products or services as the solution to their problems.

3. Maintain Brand Consistency

Ensure that your whiteboard explainer animation video aligns with your overall brand identity. Consistent branding helps reinforce brand recognition and establishes trust in your audience's minds. Use your visual elements, logo, and color scheme consistently throughout the video.

4. Optimize for SEO

To maximize your video's reach and visibility, optimize it for search engines. Incorporate relevant keywords, such as "whiteboard explainer animation video," in your video title, description, and tags. This will help your video rank higher in search engine results, leading to increased exposure for your business.


Whiteboard explainer animation videos have proven to be a powerful tool for businesses in the Arts & Entertainment industry, particularly Video/Film Production. By effectively engaging viewers, simplifying complex ideas, and driving conversions, these videos can contribute to the growth and success of your business.

Hound Studio is your reliable partner in creating highly engaging whiteboard explainer animation videos. Our team of expert copywriters, illustrators, animators, voiceover artists, and video producers will work closely with you to deliver a high-quality video that captivates your target audience and helps you achieve your business goals.

Ready to take your business to the next level with a whiteboard explainer animation video? Contact Hound Studio today!

Simone Kriz
Great tool for businesses! 📽️
Nov 9, 2023